Every tool Hi, Moose MCP offers a connected app, with what it takes and what comes back. You do not call tools yourself: the app picks the tool from what you ask. This page tells you what to ask for and what to expect.

Every tool except list_projects and get_result takes a project, by the name shown in Hi, Moose. Say the project name in your request when you have more than one, for example "for the Acme project".

How long things take¶

When a tool takes longer than the app will wait, it answers "still working" with a job id. The app then uses get_result to pick the finished work up; ask it to check again if it does not.

Projects and Library¶

list_projects¶

Lists the Hi, Moose projects you can work on. Every other tool needs a project, so the app usually calls this first.

Ask: "List my Hi, Moose projects."

list_briefs¶

Lists the content briefs saved in the Library for a project, newest first, up to 50. Use it when you refer to a brief made earlier.

Ask: "Show the briefs saved for Acme."

list_drafts¶

Lists the drafts saved in the Library for a project, newest first, up to 50.

Ask: "Which drafts do I have in Acme?"

get_result¶

Picks up work started by another tool, by job id. Waits up to a minute for it to finish. The app calls this on its own; you only need it when the app says the work is still running and you want it to check again.

Site coverage¶

check_site_coverage¶

Checks the latest crawl of your site for pages that already cover one or more topics.

For each topic it answers covered, partial, uncovered or unknown, with the closest page URLs as evidence and the date of the crawl it checked. Unknown means the check could not run for that topic, not that the site lacks it.

Ask: "Does our site already cover SCA vs SAST?"

Content¶

create_content_brief¶

Creates a search-informed content brief: objective, audience, rationale, keyword buckets, recommended structure and constraints, grounded in live search results, your site crawl, brand guidelines and Brand Truth.

Returns the brief as text plus a brief id the draft tool uses. Saved in the Library.

Ask: "Write a content brief for a guide to SBOM generation for Python teams."

create_draft¶

Writes a publishable first draft from a brief, in your brand's voice, grounded in the brief, Brand Truth and brand guidelines, with internal links chosen from your site crawl and a polish pass.

Returns the draft as text plus a draft id. Saved in the Library.

Ask: "Draft the article from that brief." or "Here is a brief I wrote, draft it for Acme: ..."

create_featured_image¶

Creates a featured image for an article, 1200 by 630, in your saved image style when one is set.

Returns the image and a link to the PNG. The file is also saved on the host device.

Ask: "Make a featured image for that draft, evening light, no people."

create_faqs¶

Writes frequently asked questions with answers for one piece of content, in your brand's voice, plus FAQPage schema markup ready to paste into the page. On paid accounts the questions are researched from real search behaviour first.

Ask: "Write FAQs for https://acme.example/guides/sbom."

create_key_points¶

Writes the key points of one piece of content: short, quotable statements in your brand's voice that answer engines can lift.

Ask: "Give me key points for the SBOM guide draft."

Audits and links¶

run_aeo_audit¶

Runs an answer engine optimization audit on one piece of content: a score out of 100, category scores (structure, extractability, citation potential, trust signals, freshness, answer readiness and more), the issues found, and concrete changes with proposed text.

On paid accounts live search evidence is included.

Ask: "Audit https://acme.example/guides/sbom for the query 'SBOM generation tools'."

find_internal_links¶

Plans internal links for one piece of content using the crawl of your own site. Returns two lists: pages this content should link out to, each with the anchor text to use, and existing pages that should add a link pointing to this content, each with the anchor text to use on that page. Pages already linked either way are left out.

Results cover the pages crawled so far and name the crawl date. Pages published since the last crawl are not included.

Ask: "Plan internal links for the SBOM guide draft."

AI search visibility¶

visibility_check_topic¶

Answers "are we showing up in AI search for X" from the visibility results Hi, Moose has stored. Pass the question in your own words; Hi, Moose matches it to the tracked prompts, in any language.

Returns, per engine, whether the brand was mentioned or cited in the latest run and in an earlier run, the mention and citation rates over the window, a short excerpt from the latest answer where the brand appeared, the prompts matched, and other brands seen. Each excerpt carries an answer id for the next tool. Results cover the tracked prompts on the tracked engines only, never the whole of AI search. It reads stored results and never runs new checks.

Ask: "Are we showing up in AI search for SBOM generation?"

visibility_get_answer¶

Fetches one stored answer by its answer id: the prompt, engine, date, whether the brand was mentioned or cited, the sources the engine listed, the scorer's notes, and the full answer text. The text is what the engine wrote at the time.

Ask: "Show me the full ChatGPT answer from that result."

visibility_list_opportunities¶

Returns the ranked work queue Hi, Moose builds from stored visibility results, the same rows as the Opportunities tab. Each row names the exact gap, the one-sentence next step, the priority with its reasons, how consistently the gap held across runs, the effort, the status the team set, and an opportunity id.

The five kinds of row: create-coverage (no page of yours answers a prompt competitors win), improve-page (a page of yours is cited or is the closest match but the brand is left out or ranked behind), earn-inclusion (a third-party page the engines cite names competitors but not you), correct-description (answers repeat a claim about the brand that needs checking) and investigate-change (the brand was named or cited before and is not any more).

Ask: "What should we work on for AI search this week?" then "Show me the evidence for the first one."

Audio¶

create_audio¶

Creates a "listen to this article" episode: a two-voice spoken conversation about the content, rendered as an MP3 and hosted by Hi, Moose, plus the HTML snippet for the embeddable player.

The audio settings page lets you hear every voice, pick the length, language and player look, and copy a settings line to paste into the chat. While the episode renders the host device works on nothing else. If the result says the episode is still rendering, the next tool picks it up a few minutes later.

Ask: "Turn https://acme.example/guides/sbom into audio, short, with Zephyr and Charon."

get_audio_embed¶

Returns the player snippet for an existing episode, with a new look when player fields are passed. The audio is not re-rendered. Also the way to pick up an episode that was still rendering.

Ask: "Give me the compact light player for that episode."

What the tools cannot do¶

They cannot change settings or team members, change what Hi, Moose tracks, start visibility runs, or delete anything. For dashboards and automation, use the Hi, Moose API.