# Peec AI vs Waikay

Compare Peec AI vs Waikay features, pricing, and alternatives.

- Canonical page: https://himoose.com/versus/peec-ai-vs-waikay/
- Researched: August 2026
- Compared across 20 categories
- Hi, Moose is the publisher of this comparison and is included as a third option throughout.

## Overview

Peec AI and Waikay both help teams track how AI search tools describe, mention, and cite their brands. Buyers often compare them when they need to monitor visibility across models such as ChatGPT, Gemini, Claude, and Perplexity, then use the findings to guide SEO, content, and brand work. The main differences come down to data focus, analysis depth, and recommended actions. Peec AI centers on brand mentions, source citations, sentiment, position, and competitor share of voice across AI search tools. Waikay takes an entity-first approach, checking the accuracy of AI claims about a brand before linking issues to content and authority tasks. Teams may also weigh platform coverage, reporting needs, competitor research, and how each tool prioritizes work. The right choice depends on whether your team needs broader AI search analytics around mentions and citations, or deeper checks into how AI models represent your brand and where those claims need correction.

## At a glance

### Peec AI

Pick it if monitoring is the whole job and you want agency seats, though any one plan covers 3 of its 11 engines.

- Entry price: $95/mo
- Tracked prompts: 50–350
- Free trial: 7 days

### Waikay

Pick it if you want an entity graph behind the analysis, and read the $24.95 tier as a way in rather than the plan you stay on.

- Entry price: $24.95/mo
- Tracked prompts: 120–880 by plan; extras purchasable
- Free trial: None - free plan instead

### Hi, Moose (our AEO tool)

Pick it if you want the fix shipped rather than scored: an agent that publishes the change, audio repurposing no other tool here offers at any price, and a built-in model so the AI can cost you nothing.

- Entry price: $39/mo BYOK; $79/mo AI included
- Tracked prompts: No hard limit on any plan
- Free trial: n/a - free plan, no expiry

## Founders have SEO backgrounds?

A tool built by people who have done the work makes different choices.

| Tool | Answer |
| --- | --- |
| Peec AI | No. Marius Meiners, Daniel Drabo and Tobias Siwonia, who met in Antler's Berlin accelerator cohort; Meiners came from PwC's venture deals team rather than search. |
| Waikay | Yes. |
| Hi, Moose | Yes. Founder Sam Morris has 15+ years in SEO and software engineering. |

## Full comparison

Values are quoted as published. Where a vendor does not publish a number, the cell says "Not published".

### Pricing & cost model

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Free plan available | No | Yes - 3 one-time credits, no card | Yes - free forever, no card |
| Free daily visibility runs, no cap | No | No | Yes - local runs unlimited on every plan |
| Engines free to run daily | 0 | 0 | 5 |
| Entry paid price | $95/mo | $24.95/mo | $39/mo BYOK; $79/mo AI included |
| Annual billing discount | Yes (~15%) | Not published - monthly only | Yes - BYOK 2 months free; managed plans ~10% |
| Pricing model | Per prompt (brands) / credits (agency) | Tiered plans + monthly credits | Flat plan with monthly AI credit balance, or BYOK |
| Bring your own API key | No | No | Yes - OpenRouter |
| Can run with $0 AI cost to vendor | No | No | Yes |
| Usage metered in one transparent unit | Yes - credit = 1 prompt × 1 model × 1 day | Yes - credits | Yes - AI credits, published rate card |
| In-app usage dashboard | Partial - credit allocation per project | Partial - per-prompt cost estimates | Yes - % used, reset date, pace warning |
| Agency / reseller tier | Yes | Partial - agency-oriented tier, no reseller program | Yes - $149 BYOK Agency; $449+ AI included |
| Affiliate program | Yes - Refer & Earn, up to $1,000 | Not published | Yes |
| Annual contract required | No | No | No |
| Free trial length | 7 days | None - free plan instead | n/a - free plan, no expiry |
| Paid plans pricing range | $95–$795/mo + custom | $24.95–$449.95/mo + enterprise | $39–$1,999/mo |

### Deployment, privacy & data ownership

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Native desktop app | No | No | Yes - Windows and macOS |
| Browser-based app | Yes | Yes | No |
| Local-first data storage | No - cloud SaaS | No - cloud SaaS | Yes - local database on the device |
| Works offline | No | No | Partial - local models and stored data; engine checks need the web |
| On-device AI Inference | No | No | Yes |
| Local model sizes offered | 0 | 0 | 3 |
| Data export on cancellation | CSV export anytime | Not published - CSV/JSON while active | CSV, PDF, DOCX exports plus full local backup |
| SOC 2 certification | Pursuing, not certified | Not published | Pending |
| ISO certification | Not published | Not published - UK ICO registered | No |
| Local backup and restore | No | No - vendor-side only | Yes - export and import a backup file |

### Visibility & prompt tracking

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Engines tracked | 11 available, 3 per plan | 6 | 10; 5 of them also collected locally |
| Real consumer-surface capture | Yes - cloud UI scraping | Partial - 4 scraped, 4 via API | Yes - 5 engines read from the device, no API |
| ChatGPT | Yes | Yes - API and scraped | Yes |
| Claude | Enterprise only | Yes - API only | Yes |
| Gemini | Yes | Yes - API and scraped | Yes |
| Google AI Mode | Yes | Yes - scraped | Yes |
| Google AI Overviews | Yes | Partial - AI Mode only | Yes |
| Grok | Paid add-on | No | Yes |
| Bing Copilot | Yes | Yes - scraped | Yes |
| DeepSeek | Enterprise only | No | Yes |
| Meta AI | No | No | Yes |
| Tracked prompts included | 50–350 | 120–880 by plan; extras purchasable | No hard limit on any plan |
| Samples per prompt configurable | No - 1 run/day | Not published | Yes |
| Run cadence options | Daily; weekly on top tiers | Daily, every 2 days, weekly | Multiple times a day, weekly, monthly, and on-demand |
| On-demand run now | No | Yes - report updates | Yes |
| Instant one-off check | No | No - project setup required | Yes |
| Prompt manager | Yes | Yes - topic groups, per-prompt config | Yes |
| Branded vs non-branded classification | Yes - automatic | Partial - knowledge vs commercial split | Yes |
| Prompt categories and topics | Yes - topics + tags | Yes - topic clusters and tags | Yes |
| Per-prompt model selection | No - set per project | Yes - models and cadence per prompt | Yes |
| Brand name variant support | Yes - aliases + regex | Partial - normalised to parent brand | Yes - secondary brand terms |
| Brand multi-domain support | Yes | Not published - one URL per project | Yes - secondary owned domains |
| Suggested prompts from Google Search Console | No | No - no Search Console connection | Yes - real GSC questions |
| Suggested prompts from competitor gaps | No - from brand profile + search volume | Yes | Yes |
| Perplexity | Yes | Yes - API only | Yes |

### Scoring & analysis

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Mention detection | Yes | Yes | Yes |
| Citation detection | Yes - sources and citations tracked separately | Yes | Yes - domain and page level |
| Sentiment scoring | Yes - 0–100 | No - deliberately excluded | Yes |
| Average position / rank | Yes | Partial - competitor rank, not answer position | Yes |
| Share of Voice | Yes | Yes | Yes |
| Share of Mentions | Yes - "Visibility" | Yes | Yes |
| Share of Citations | Yes | Partial - citation counts, no share metric | Yes |
| Narrative drift detection | Partial - Brand Perception attributes | Partial - claims refresh each report update | Yes - scored against a brand truth profile |
| Feature-parity / accuracy scoring | Partial - AI Shopping attributes only | Yes - claim-level check and flag | Yes |
| Untracked brand extraction | Yes | Yes - competitors auto-detected | Yes - with sentiment and average rank |
| Cited source categorization | Yes - 5 types + custom | Yes - knowledge vs commercial | Yes - 8 source types |
| Topic-level breakdown | Yes | Yes | Yes |
| Engine-level breakdown | Yes | Yes | Yes |
| Competitor tracking | Yes | Yes | Yes - or promote any brand seen in results |
| Competitors included | Uncapped | 2 in reports; auto-detected in prompts | 15 |
| Visibility gap analysis | Yes - Gap Score | Yes | Yes |
| ChatGPT fan-out capture | Yes | No - fan-out used to generate prompts | Yes |
| AI Mode grounding queries capture | No - fanouts on ChatGPT, Perplexity, Copilot | Not published | Yes - the live grounding searches |
| Bing Index probe | No | No | Yes |
| AI crawler access check | Yes - 40+ bots | Partial - vendor rates it as limited | Yes - retrieval, live fetch and training |

### Reporting & exports

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Executive dashboard | Yes | Yes | Yes |
| AI-written narrative summary | Partial - Brand Perception summary | Not published | Yes |
| Data export | Yes - CSV, Data Studio, API | Yes - CSV, JSON, API | Yes - CSV |
| Branded PDF report | No | Partial - PDF/PNG export, no custom branding | Yes |
| Scheduled email reports | No | Not published | Yes - paid, per-user opt-in |
| Action log with export | Chat archive CSV only | Partial - claim review status, no export | Yes - CSV on paid managed plans |
| Historical data retention | Not published | Not published | No cap - stored on device,. Paid plans offer 400 day backup on-cloud; audio analytics 180–365 days |

### Taking action (the AEO loop)

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Covers full loop: track → fix → verify → deploy | No - track + recommend only | Partial - no publishing step | Yes |
| Page-level AEO audit | No | No | Yes |
| Scored categories | 0 | 0 | 9 |
| Retrieval-readiness scoring | No | No | Yes - deterministic dense retrieval |
| Evidence tiers on recommendations | No - 1–3 opportunity score | Partial - ranked by impact and effort | Yes - proven, directional, best-practice |
| Element-level rewrite suggestions | No | Partial - issue list, not rewrites | Yes - element, character budget, before and after |
| Second-model QA pass | No | Partial - manual paste into Claude or Gemini | Yes - pass, revised or needs human review |
| Static crawler-view snapshot | No | No | Yes - full-page screenshot, JavaScript off |
| Audit input sources | n/a | Site pages crawled, LLM responses | Live URL, pasted text, file, WordPress, Webflow, Grav |
| Baseline vs verification re-runs | Partial - Actions "Impact" view | Partial - score history via report updates | Yes - compares against the baseline |
| Recommendation status tracking | Partial | No - claim review only | Yes - planned, staged, completed |
| Visibility data sets page priority | Yes - Relative Opportunity Score | Partial - topic-level, not page-level | Yes - defend, recover, convert, earn |
| Search Console sets page priority | No | No | Yes - protect, balanced or expand |
| Branded audit PDF | No | No - unbranded share URL | Yes |

### CMS integration & publishing

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| WordPress | Log plugin only, no publishing | No | Yes - official plugin, production and staging |
| Webflow | No | No | Yes - OAuth MCP, pages and collection items |
| Framer | No | No | On roadmap |
| Grav | No | No | Yes - official plugin |
| Shopify | Catalog import only | No | On roadmap |
| Surgical element-level edits to live page | No | No | Yes |
| Preview before applying | No | No | Yes |
| Staging environment support | No | No | Yes - WordPress, with promote to production |
| One-click rollback | No | No | Yes - WordPress |
| Patch history per site | No | No | Yes - WordPress |
| Visual placement picker | No | No | Yes - pick the spot on the rendered page |
| Push Schema JSON-LD into page | No | No - entity files via paid service | Yes - FAQPage schema |
| Publish approval gate | n/a - never publishes | No | Yes - always, including scheduled runs |

### Agentic capability

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Truly agentic (agent chooses its own steps) | No | No - vendor states no agents | Yes - plans and executes against the live web |
| Fixed-workflow automation only | No automation either | Yes - scheduled runs only | No - workflows exist alongside the agent |
| Agents can run on local model at zero cost | No | No | Yes |
| Multi-agent panel | No | No | Yes - two extra agents, paid plans |
| Live browser view | No | No | Yes |
| Take control mid-run | No | No | Yes |
| Steer agent while running | No | No | Yes - talk to any agent mid-job |
| Background execution | No | No - scheduled tracking only | Yes - with notify on completion |
| Approval gate before real-world actions | MCP writes only | No - takes no external actions | Yes |
| Long-running deep work jobs | No | Partial - deeper crawl run takes 5–6 min | Yes |
| Scheduled agent jobs | No | No | Yes - daily, weekdays, weekly, monthly |
| Agent produces saved artifacts | No | Partial - saved reports and plans | Yes - briefs, drafts, FAQs, audits |
| Evidence capture | No | Yes - full responses and citations | Yes - screenshots and captured proof |
| Searchable job history | No | Partial - report history only | Yes |

### Chat & assistant

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Agentic chat with mid-answer tool calls | Partial - in-app data agent + MCP | No - external assistants only, via MCP | Yes |
| Model picker per conversation | No | No | Yes |
| LLM models available | n/a | 0 | 27 hosted + 3 local; any model on BYOK |
| Chat memory across conversations | No | No | Yes - semantic search over past chats |
| Live web search | No | No | Yes |
| Fetch and read URLs | Cited source URLs only, via MCP | No | Yes |
| Semantic search over your own site | No | No | Yes - on-device index |
| Topic coverage check | No | Yes - topic breadth scoring | Yes - covered, partial or not covered |
| File attachments | No | No | Yes - txt, md, doc, docx, pdf, images |
| In-app screenshot capture | No | No | Yes - screen or window, with crop |
| Custom specialists with own tool access | No | No | Yes - plus 6 presets |
| Image generation | No | No | Yes |

### Content generation

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Research-backed briefs | No | No - vendor states it does not generate content | Yes |
| Live SERP / PAA research | No - fanout queries only | No | Yes - plus related searches and AI search snapshots |
| Full draft generation | No | No | Yes |
| Brand voice grounding | No | No | Yes |
| Brand truth profile | Partial - Brand Profile | Partial - checked and flagged claim list | Yes |
| Internal linking placement | No | No - sister product only | Yes |
| Featured image generation | No | No | Yes |
| FAQ generation with schema export | No | No | Yes - HTML and JSON-LD |
| Key points extraction | No | No | Yes - pushable into the live pag |
| AI-tell removal pass | No | No | Yes - paid, toggleable |
| Artifact library | No | No | Yes |
| Export formats | CSV | CSV, JSON, PDF, PNG | Markdown, HTML, DOCX, PDF, TXT |
| Revise artifacts in place | No | No | Yes |
| Deploy directly to CMS | No | No | Yes |

### Content repurposing / audio

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Turn any page into audio | No | No | Yes - URL, pasted text or file |
| Two-voice conversation format | No | No | Yes |
| Voices | 0 | 0 | 30 |
| Languages | 0 | 0 | 24 |
| Length options | n/a | n/a | Short, standard, deep dive |
| Embeddable audio player | No | No | Yes |
| Player theming and layout | No | No | Yes - theme, layout, accent, title, transcript |
| White-label audio attribution | No | No | Yes - agency plans |
| Attribution backlink to agency | No | No | Yes - real link in page HTML |
| Listening analytics | No | No | Yes - plays, completion, listen time |
| BYOK audio generation | No | No | Yes |

### Site crawl & monitoring

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Automatic site discovery | No | Yes - top pages crawled at setup | Yes |
| Scheduled full-site crawl | No - reads AI bot logs, not your site | No - crawl runs per report | Yes - weekly or on demand |
| Monitored page management | No | No | Yes |
| Batched change digests | No | No | Yes |
| On-device semantic index | No | No | Yes |
| Page freshness tracking | No | No | Yes |

### Entity & knowledge graph

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Site-wide entity graph | No | Yes - built from crawled pages | Yes |
| Inferred relationships | No | Yes | Yes |
| Salience scoring | No | Partial - association strength heatmap | Yes |
| Graph readable by AI agent | No | Partial - entity files via paid service | Yes |
| Graph export | No | Partial - JSON via paid service | Yes - CSV and PDF |

### Automation & workflows

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Visibility-threshold triggers | No | No | Yes - mentions or citations, all or one topic |
| Pre-built recovery recipe | No | Partial - prioritised plan, executed manually | Yes - detect, locate, audit, stage a fix |
| Conditional branching | No | No | Partial - branches on whether a matching page exists |
| Scheduled content cadence | No | No | Yes - daily to monthly |
| Workflow reports | MCP slash-commands only | No | Yes - posted to the inbox |

### Alerts & inbox

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Unified project inbox | No | No | Yes |
| Native OS notifications | No | No - web only | Yes - Windows and macOS |
| Customized notifications with severity thresholds | No | Not published | Yes - per project |
| Email digest | No - product newsletter only | Not published | Yes |

### Teams & workspaces

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Seats included | Unlimited | 1 / 2 / unlimited by plan | Unlimited on paid managed; 10 BYOK Premium, 25 BYOK Agency |
| Cost per additional seat | $0 | Not published - upgrade required | $0 on paid managed plans, +$7 per seat for BYOK plans |
| Shared allowance across team | Yes - shared prompt/credit pool | Yes - credits pooled per account | Yes |
| Per-member usage visibility | No | Not published | Yes |
| Multi-project workspaces | Yes | Yes | Yes |
| Projects included | 1–5 brands; 3–25 agency | Unlimited from $69.95 | 1 free, 3–10 managed, 25–unlimited agency; +$10 each |
| Archive and restore projects | Prompts only | Not published | Yes |
| Per-project API keys | No - company-level, Enterprise | No - one account key | Yes - rotatable |
| SSO / SAML | Enterprise only | Not published | Roadmap |

### Agency & white-label

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| White-label PDF reports | No | No | Yes - visibility report and audit |
| Custom logo, color and link | No | No | Yes |
| White-label audio player | No | No | Yes - custom attribution text and link |
| Client-facing backlink | No | No | Yes |
| Dedicated agency tier | Yes - 4 tiers | Partial - agency-oriented tier, no separate program | Yes - four tiers |
| Client sub-accounts | Yes - client seats + pitch projects | Partial - unlimited seats and projects, no client roles | No - clients are projects, no client logins |

### Integrations

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Google Search Console | No | No | Yes - OAuth, credentials stay on device |
| Google Analytics | Yes - AI Referrals | No | Roadmap |
| MCP connector support | Yes | Yes - read-only, 5 tools | Partial - Webflow connects over MCP |
| Public API | Enterprise only | Yes - $69.95 and above | No - project keys for own plugins only |
| Slack | No - community only | No | No |
| Zapier | No | Partial - via API, no native app | No |
| Custom connection support | Generic log webhook | Partial - JSON API only | Yes - request a connection, paid plans |

### Platform & support

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| UI languages | 1 (English) | Not published - analyses 13–47 languages | 6 |
| Troubleshooting and recovery tools | No | Partial - crawler whitelisting docs | Yes |
| In-app help agent | Yes | No - live chat with staff | Yes |
| Done-for-you service available | No - partner agency directory | Yes - entity map managed service | Yes |

### Team

| Feature | Peec AI | Waikay | Hi, Moose |
| --- | --- | --- | --- |
| Founders have SEO backgrounds | No. Marius Meiners, Daniel Drabo and Tobias Siwonia, who met in Antler's Berlin accelerator cohort; Meiners came from PwC's venture deals team rather than search. | Yes. | Yes. Founder Sam Morris has 15+ years in SEO and software engineering. |


## Which one to pick

Peec AI suits teams that want cloud-based AI visibility tracking, unlimited seats, and an agency reseller program. It also offers uncapped competitor tracking and Data Studio or API exports. Waikay may suit a buyer who wants a low entry price of $24.95 per month and an entity-first view of AI claims, with no need for content publishing.

Hi, Moose fits teams that need to act on visibility findings as well as track them. It covers the full track, fix, verify, and deploy loop. The software tracks 10 engines, including Google AI Overviews, Grok, DeepSeek, and Meta AI. It also captures Google AI Mode grounding queries, checks AI crawler access, and connects Google [Search Console](https://himoose.com/use-cases/chat-with-search-console/) data to page priorities.

The platform then audits individual pages across nine AEO categories, compares verification runs against a baseline, and prepares element-level changes with before-and-after text. Teams can review every change before they publish it. [WordPress](https://himoose.com/publishing/) users can preview edits, use staging, promote approved changes to production, and roll back a patch when needed. Hi, Moose also supports Webflow and Grav publishing.

Cost and data control further separate Hi, Moose. Its free plan never expires and includes unlimited local visibility runs across five engines. Paid BYOK plans start at $39 per month, and users can connect an OpenRouter key to run with $0 AI cost to Hi, Moose. The [desktop app](https://himoose.com/downloads/) stores data in a local device database, supports local models, and lets users export a full backup file.

For agencies and content teams, Hi, Moose adds research-backed briefs, full drafts grounded in brand voice, FAQ schema exports, [white-label](https://himoose.com/for-agencies/) PDFs, and branded [audio](https://himoose.com/listen/) players. Those tools may exceed the needs of a team that only wants a cloud dashboard for monitoring. For most SMBs and agencies that want visibility data tied to approved content and technical work, Hi, Moose offers the wider working set in one desktop platform.

## About Hi, Moose

Hi, Moose is a desktop AEO tool for small and mid sized businesses and the agencies that serve them. It tracks how a brand appears across AI answer engines, audits the pages behind those answers, writes the fix and publishes it to WordPress, Webflow or Grav. It runs a local AI model on the user's own machine, so prompts, answers and history stay on disk, and paid managed plans add cloud backup.

- Site: https://himoose.com/
- Pricing: https://himoose.com/pricing/
- All 190 comparisons: https://himoose.com/versus/

## Sources

- https://peec.ai
- https://docs.peec.ai
- https://waikay.io