AI visibility tools, head to head
Ahrefs Brand Radar vs Searchable
Pricing, features and differences, researched August 2026.
Ahrefs Brand Radar and Searchable both help teams measure brand visibility in AI answers, but they approach the work from different starting points. Ahrefs Brand Radar ties AI mentions and citations to a wider search data set, including SEO, YouTube, Reddit, and TikTok. Searchable puts more of its focus on tracking performance across AI search tools, then turning those findings into technical audits and content recommendations. SEO teams, agencies, and marketers may weigh these platforms against each other when they need to track where a brand appears in ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, Copilot, and other AI results. The choice often comes down to the AI platforms each tool covers, the prompt data behind its tracking, and how each measures mentions, citations, impressions, sentiment, and share of voice. Other key differences fall under competitor research, reporting depth, technical SEO checks, content guidance, and connections to non-AI search channels. Teams that already use Ahrefs may also consider how Brand Radar fits their existing SEO workflow.
At a glance
Ahrefs Brand Radar
Pick it if you already pay for Ahrefs, since this is a $199 add-on on top of that plan and the entry tier tracks 5 to 20 prompts.
- Entry price
- $199/mo add-on, plan on top
- Tracked prompts
- 5–20 prompts; 150–600 checks/mo
- Free trial
- None
Searchable
Pick it if you need high article volume with agency tiers, though the published plans cover 3 of its 9 engines.
- Entry price
- $125/mo
- Tracked prompts
- 100–1,250
- Free trial
- 14 days
Hi, MooseOur AEO tool
Pick it if you want the fix shipped rather than scored: an agent that publishes the change, audio repurposing no other tool here offers at any price, and a built-in model so the AI can cost you nothing.
- Entry price
- $39/mo BYOK; $79/mo AI included
- Tracked prompts
- No hard limit on any plan
- Free trial
- n/a - free plan, no expiry
The row SEOs read first
Founders have SEO backgrounds?
A tool built by people who have done the work makes different choices.
Full comparison
202 rows across 20 categories. Values are quoted as published; where a vendor does not publish a number, the cell says so.
| Feature | Ahrefs Brand Radar | Searchable | Hi, Moose Our AEO tool |
|---|---|---|---|
| Pricing & cost model | |||
| Free plan available | Free account, no AI visibility | No - 14-day trial only | Yes - free forever, no card |
| Free daily visibility runs, no cap | No | No | Yes - local runs unlimited on every plan |
| Engines free to run daily | 0 | 0 | 5 |
| Entry paid price | $199/mo add-on, plan on top | $125/mo | $39/mo BYOK; $79/mo AI included |
| Annual billing discount | Yes - 2 months free | Yes - 20% | Yes - BYOK 2 months free; managed plans ~10% |
| Pricing model | Per engine index + prompt checks | Per prompt + article/audit caps | Flat plan with monthly AI credit balance, or BYOK |
| Bring your own API key | No | No | Yes - OpenRouter |
| Can run with $0 AI cost to vendor | No | No | Yes |
| Usage metered in one transparent unit | Partial - checks cover custom prompts only | No - separate prompt, answer, article, audit caps | Yes - AI credits, published rate card |
| In-app usage dashboard | Yes - limits and usage page | Partial - plan limits on billing page | Yes - % used, reset date, pace warning |
| Agency / reseller tier | No - agency directory listing only | Yes - 4 tiers | Yes - $149 BYOK Agency; $449+ AI included |
| Affiliate program | No - discontinued | Yes - recurring commission, agency partners | Yes |
| Annual contract required | No - Enterprise annual only | No | No |
| Free trial length | None | 14 days | n/a - free plan, no expiry |
| Paid plans pricing range | $29–$1,499/mo + $199–$699 add-ons | $125–$999+/mo + custom | $39–$1,999/mo |
| Deployment, privacy & data ownership | |||
| Native desktop app | No - browser extension only | No | Yes - Windows and macOS |
| Browser-based app | Yes | Yes | No |
| Local-first data storage | No - cloud SaaS | No - cloud SaaS | Yes - local database on the device |
| Works offline | No | No | Partial - local models and stored data; engine checks need the web |
| On-device AI Inference | No | No | Yes |
| Local model sizes offered | 0 | 0 | 3 |
| Data export on cancellation | CSV + API anytime | CSV + API anytime | CSV, PDF, DOCX exports plus full local backup |
| SOC 2 certification | SOC 2 Type 2 | Not published | Pending |
| ISO certification | ISO 27001 (2022) | Not published | No |
| Local backup and restore | No | No | Yes - export and import a backup file |
| Visibility & prompt tracking | |||
| Engines tracked | 8 listed; 6 collecting | 9 listed; 3 on published plans | 10; 5 of them also collected locally |
| Real consumer-surface capture | Yes - free web UI, no login | Not published | Yes - 5 engines read from the device, no API |
| ChatGPT | Yes - $199/mo index | Yes | Yes |
| Claude | Custom prompts only, 8 checks each | Enterprise / custom | Yes |
| Gemini | Yes - $199/mo index | Enterprise / custom | Yes |
| Google AI Mode | Yes - $199/mo index | Enterprise / custom | Yes |
| Google AI Overviews | Yes - $199/mo index | Yes | Yes |
| Grok | Listed, collection paused | Enterprise / custom | Yes |
| Bing Copilot | Yes - $199/mo index | Enterprise / custom | Yes |
| DeepSeek | No | Enterprise / custom | Yes |
| Meta AI | No | No | Yes |
| Tracked prompts included | 5–20 prompts; 150–600 checks/mo | 100–1,250 | No hard limit on any plan |
| Samples per prompt configurable | No | No - monthly answer cap by plan | Yes |
| Run cadence options | Daily, weekly or monthly | Daily; weekly on custom | Multiple times a day, weekly, monthly, and on-demand |
| On-demand run now | Not published | Yes - save and run | Yes |
| Instant one-off check | Yes - search the stored index | No | Yes |
| Prompt manager | Yes - add, tag, delete | Yes - CSV import, 1,000 per upload | Yes |
| Branded vs non-branded classification | Not published | Yes | Yes |
| Prompt categories and topics | Yes - tags + topic clusters | Yes - topics + tags | Yes |
| Per-prompt model selection | Yes - engines set per prompt | No - set per project | Yes |
| Brand name variant support | Yes - multiple names per brand | Yes | Yes - secondary brand terms |
| Brand multi-domain support | Yes - uncapped | Yes - unlimited domains | Yes - secondary owned domains |
| Suggested prompts from Google Search Console | No | Not published | Yes - real GSC questions |
| Suggested prompts from competitor gaps | Partial - AI generator from brand focus areas | Partial - AI-suggested review queue | Yes |
| Perplexity | Yes - $199/mo index | Yes | Yes |
| Scoring & analysis | |||
| Mention detection | Yes - string match | Yes | Yes |
| Citation detection | Yes - cited vs found-not-cited | Yes - inline citations and sources split | Yes - domain and page level |
| Sentiment scoring | No | Yes - 0–100 + trend | Yes |
| Average position / rank | No | Yes | Yes |
| Share of Voice | Yes - impression-weighted | Yes | Yes |
| Share of Mentions | Partial - mention counts per brand | Yes | Yes |
| Share of Citations | Partial - citation counts per domain | Yes - citation share by domain | Yes |
| Narrative drift detection | No | Partial - sentiment trend + observed brand facts | Yes - scored against a brand truth profile |
| Feature-parity / accuracy scoring | No | Partial - brand facts marked pass/fail | Yes |
| Untracked brand extraction | Partial - auto-suggests rivals at setup | Yes | Yes - with sentiment and average rank |
| Cited source categorization | Partial - by domain and page, not typed | Yes - source types + 11 content types | Yes - 8 source types |
| Topic-level breakdown | Yes | Yes - plus topic × engine heatmap | Yes |
| Engine-level breakdown | Yes | Yes | Yes |
| Competitor tracking | Yes - any brand, no setup wait | Yes - plus view-as-competitor mode | Yes - or promote any brand seen in results |
| Competitors included | Uncapped | Not published | 15 |
| Visibility gap analysis | Yes - topic and citation gaps | Yes - source and topic gaps | Yes |
| ChatGPT fan-out capture | Yes - ChatGPT and Perplexity | Yes | Yes |
| AI Mode grounding queries capture | No | Partial - fanout per model, engine not named | Yes - the live grounding searches |
| Bing Index probe | No | No | Yes |
| AI crawler access check | Partial - bot traffic logs, no robots check | Yes - plus crawler log analytics | Yes - retrieval, live fetch and training |
| Reporting & exports | |||
| Executive dashboard | Yes | Yes | Yes |
| AI-written narrative summary | No | Partial - agent answers on request | Yes |
| Data export | Yes - CSV, API, Looker Studio | Yes - CSV, API, Looker Studio | Yes - CSV |
| Branded PDF report | No - Ahrefs branding, stated policy | No - shareable web report; PDF not shipped | Yes |
| Scheduled email reports | Partial - report scheduling, $249+ | Not published | Yes - paid, per-user opt-in |
| Action log with export | No - audit log on Enterprise | Partial - task list, export to Linear | Yes - CSV on paid managed plans |
| Historical data retention | AI answers from 2025; 6–60 mo by plan | 3–12 months; unlimited on top tiers | No cap - stored on device,. Paid plans offer 400 day backup on-cloud; audio analytics 180–365 days |
| Taking action (the AEO loop) | |||
| Covers full loop: track → fix → verify → deploy | No - measurement only | Partial - fixes are tasks, not deployed edits | Yes |
| Page-level AEO audit | No - technical SEO audit only | Yes | Yes |
| Scored categories | 0 for AI readiness | 3 scores, 15 weighted factors | 9 |
| Retrieval-readiness scoring | No | No | Yes - deterministic dense retrieval |
| Evidence tiers on recommendations | No - no recommendations | No - impact and severity only | Yes - proven, directional, best-practice |
| Element-level rewrite suggestions | No | No - issue list with code examples | Yes - element, character budget, before and after |
| Second-model QA pass | No | No - human review | Yes - pass, revised or needs human review |
| Static crawler-view snapshot | No | No | Yes - full-page screenshot, JavaScript off |
| Audit input sources | n/a - no AI page audit | Live URL only | Live URL, pasted text, file, WordPress, Webflow, Grav |
| Baseline vs verification re-runs | Partial - crawl compare, not AI | Yes - re-audit and compare scores | Yes - compares against the baseline |
| Recommendation status tracking | No | Yes - in progress / resolved, assignable | Yes - planned, staged, completed |
| Visibility data sets page priority | Partial - cited pages report | Partial - per-URL citation rollup | Yes - defend, recover, convert, earn |
| Search Console sets page priority | Partial - GSC data in platform | Partial - GSC data available, $125+ | Yes - protect, balanced or expand |
| Branded audit PDF | n/a - no AI page audit | No - export not shipped | Yes |
| CMS integration & publishing | |||
| WordPress | Plugin for audits, no publishing | Export only - plugin is log forwarding | Yes - official plugin, production and staging |
| Webflow | No | No | Yes - OAuth MCP, pages and collection items |
| Framer | No | No | On roadmap |
| Grav | No | No | Yes - official plugin |
| Shopify | No | No - planned | On roadmap |
| Surgical element-level edits to live page | No | No | Yes |
| Preview before applying | No | No - review in editor before export | Yes |
| Staging environment support | No | No | Yes - WordPress, with promote to production |
| One-click rollback | No | No | Yes - WordPress |
| Patch history per site | No | No | Yes - WordPress |
| Visual placement picker | No | No | Yes - pick the spot on the rendered page |
| Push Schema JSON-LD into page | No | No - schema inside generated content only | Yes - FAQPage schema |
| Publish approval gate | n/a - never publishes | n/a - never publishes on its own | Yes - always, including scheduled runs |
| Agentic capability | |||
| Truly agentic (agent chooses its own steps) | No - separate product, $99+/mo | Partial - in-app agent over workspace data | Yes - plans and executes against the live web |
| Fixed-workflow automation only | No workflow builder either | No workflow builder either | No - workflows exist alongside the agent |
| Agents can run on local model at zero cost | No | No | Yes |
| Multi-agent panel | No | No | Yes - two extra agents, paid plans |
| Live browser view | No | No | Yes |
| Take control mid-run | No | No | Yes |
| Steer agent while running | No | No - multi-turn chat only | Yes - talk to any agent mid-job |
| Background execution | No - separate product | Not published | Yes - with notify on completion |
| Approval gate before real-world actions | n/a - takes no actions | Yes - write actions need confirmation | Yes |
| Long-running deep work jobs | No | No | Yes |
| Scheduled agent jobs | No - scheduled prompt checks only | No | Yes - daily, weekdays, weekly, monthly |
| Agent produces saved artifacts | No | Yes - articles, prompts, reports | Yes - briefs, drafts, FAQs, audits |
| Evidence capture | Partial - raw AI answers stored | Partial - cites the data behind each answer | Yes - screenshots and captured proof |
| Searchable job history | No - saved reports only | Partial - saved chat history | Yes |
| Chat & assistant | |||
| Agentic chat with mid-answer tool calls | No - data exposed to outside assistants via MCP | Yes | Yes |
| Model picker per conversation | No | No | Yes |
| LLM models available | n/a | Not disclosed | 27 hosted + 3 local; any model on BYOK |
| Chat memory across conversations | No | Partial - saved chats, context per chat | Yes - semantic search over past chats |
| Live web search | No | Not published | Yes |
| Fetch and read URLs | Partial - import a URL in the editor | Partial - cached cited pages | Yes |
| Semantic search over your own site | No | Partial - sitemap pages and audit data | Yes - on-device index |
| Topic coverage check | Partial - topic score vs top pages | Yes - topic and citation gaps | Yes - covered, partial or not covered |
| File attachments | No | No | Yes - txt, md, doc, docx, pdf, images |
| In-app screenshot capture | No | No | Yes - screen or window, with crop |
| Custom specialists with own tool access | No | Partial - custom tools on custom plans | Yes - plus 6 presets |
| Image generation | No | Not published | Yes |
| Content generation | |||
| Research-backed briefs | Partial - topics and headings from top pages | Yes - reviewable outline step | Yes |
| Live SERP / PAA research | Yes - separate $99/mo add-on | Partial - competitor and fanout research | Yes - plus related searches and AI search snapshots |
| Full draft generation | No - assisted editor, 1 doc/mo free | Yes - 20–200 articles/mo by plan | Yes |
| Brand voice grounding | Yes - brand kits | Yes - knowledge base | Yes |
| Brand truth profile | No - brand names and domains only | Partial - brand profile + observed facts | Yes |
| Internal linking placement | No - listed as coming soon | Partial - suggestions, not inserted | Yes |
| Featured image generation | No | Not published | Yes |
| FAQ generation with schema export | No | Partial - FAQ schema inside articles | Yes - HTML and JSON-LD |
| Key points extraction | No | No | Yes - pushable into the live pag |
| AI-tell removal pass | Separate free tool, not in product | No | Yes - paid, toggleable |
| Artifact library | Partial - saved documents | Yes - content list | Yes |
| Export formats | CSV, PDF; API, Looker | Markdown; WordPress, Sanity, Contentful | Markdown, HTML, DOCX, PDF, TXT |
| Revise artifacts in place | Yes - editor + version history | Yes - editor + agent | Yes |
| Deploy directly to CMS | No | Partial - export with field mapping | Yes |
| Content repurposing / audio | |||
| Turn any page into audio | No | No | Yes - URL, pasted text or file |
| Two-voice conversation format | No | No | Yes |
| Voices | 0 | 0 | 30 |
| Languages | 0 | 0 | 24 |
| Length options | n/a | n/a | Short, standard, deep dive |
| Embeddable audio player | No | No | Yes |
| Player theming and layout | No | No | Yes - theme, layout, accent, title, transcript |
| White-label audio attribution | No | No | Yes - agency plans |
| Attribution backlink to agency | No | No | Yes - real link in page HTML |
| Listening analytics | No | No | Yes - plays, completion, listen time |
| BYOK audio generation | No | No | Yes |
| Site crawl & monitoring | |||
| Automatic site discovery | Yes - own crawler + sitemap | Yes - sitemap sync | Yes |
| Scheduled full-site crawl | Yes - 100k–5M pages/mo by plan | Partial - audits capped at 200–3,000 pages/mo | Yes - weekly or on demand |
| Monitored page management | Yes | Yes | Yes |
| Batched change digests | Partial - crawl comparison + email alerts | No | Yes |
| On-device semantic index | No | No | Yes |
| Page freshness tracking | Partial - page and content change data | Partial - audit history per page | Yes |
| Entity & knowledge graph | |||
| Site-wide entity graph | No | No | Yes |
| Inferred relationships | No | No | Yes |
| Salience scoring | No | No | Yes |
| Graph readable by AI agent | No | No - brand profile only | Yes |
| Graph export | No | No | Yes - CSV and PDF |
| Automation & workflows | |||
| Visibility-threshold triggers | No | No | Yes - mentions or citations, all or one topic |
| Pre-built recovery recipe | No | Partial - diagnostic recipes in docs | Yes - detect, locate, audit, stage a fix |
| Conditional branching | No | No | Partial - branches on whether a matching page exists |
| Scheduled content cadence | No | Partial - content calendar | Yes - daily to monthly |
| Workflow reports | No | No | Yes - posted to the inbox |
| Alerts & inbox | |||
| Unified project inbox | No | Partial - prioritised opportunity list | Yes |
| Native OS notifications | No | No | Yes - Windows and macOS |
| Customized notifications with severity thresholds | No | No | Yes - per project |
| Email digest | Partial - web mentions and rankings, not AI | Not published | Yes |
| Teams & workspaces | |||
| Seats included | 1 | Unlimited | Unlimited on paid managed; 10 BYOK Premium, 25 BYOK Agency |
| Cost per additional seat | $40–$80/mo | $0 | $0 on paid managed plans, +$7 per seat for BYOK plans |
| Shared allowance across team | Yes - shared checks and credits | Yes | Yes |
| Per-member usage visibility | Partial - per-user credit usage | No | Yes |
| Multi-project workspaces | Yes | Yes | Yes |
| Projects included | 5 / 20 / 50 / 100 | 1–10; unlimited on top tiers | 1 free, 3–10 managed, 25–unlimited agency; +$10 each |
| Archive and restore projects | Not published | Not published | Yes |
| Per-project API keys | No - account-level | Partial - keys can be bound to one project | Yes - rotatable |
| SSO / SAML | Enterprise only | Custom plans only | Roadmap |
| Agency & white-label | |||
| White-label PDF reports | No - stated policy | No - white-label web reports, $400+ | Yes - visibility report and audit |
| Custom logo, color and link | No | Partial - report branding; full platform white-label unreleased | Yes |
| White-label audio player | No | No | Yes - custom attribution text and link |
| Client-facing backlink | No | No | Yes |
| Dedicated agency tier | No | Yes - 4 tiers, from $250/mo | Yes - four tiers |
| Client sub-accounts | No - projects and seats only | Yes - client workspaces + pitch projects | No - clients are projects, no client logins |
| Integrations | |||
| Google Search Console | Yes | Yes - $125+ | Yes - OAuth, credentials stay on device |
| Google Analytics | Partial - GA4 import into their analytics | Yes - GA4, $125+ | Roadmap |
| MCP connector support | Yes - hosted server, $129+ | Yes - 30+ read tools | Partial - Webflow connects over MCP |
| Public API | Yes - $129+, unit-metered | Yes - higher tiers, 600 req/min | No - project keys for own plugins only |
| Slack | No | No - support community only | No |
| Zapier | No | Custom plans only | No |
| Custom connection support | Yes - API and data connector | Yes - log ingest + REST | Yes - request a connection, paid plans |
| Platform & support | |||
| UI languages | 12 | 1 (English) | 6 |
| Troubleshooting and recovery tools | No | No | Yes |
| In-app help agent | Partial - live chat with support | Yes | Yes |
| Done-for-you service available | No - partner agency directory | No - training cohorts + partner agencies | Yes |
| Team | |||
| Founders have SEO backgrounds | Yes. | Yes. | Yes. Founder Sam Morris has 15+ years in SEO and software engineering. |
Which one to pick
Ahrefs Brand Radar fits teams that already use Ahrefs and want AI visibility data alongside SEO, YouTube, Reddit, and TikTok data. It also suits enterprises that need SOC 2 Type 2 and ISO 27001 certification, a public API, or Looker Studio exports. Searchable fits cloud-first teams that need client sub-accounts, unlimited seats, or API access on higher plans.
Hi, Moose fits SMBs and agencies that want to track AI visibility and act on the findings in one tool. Its free plan has no expiry or card requirement, and it supports unlimited local daily visibility runs across five engines. Paid plans start at $39 per month with a bring-your-own OpenRouter key, or $79 per month with AI included. The platform also shows AI credit use, reset dates, and pace warnings in the app.
The key difference is what happens after a visibility check. Ahrefs Brand Radar focuses on measurement. Searchable adds audits, recommendations, and task tracking. Hi, Moose covers the track, fix, verify, and deploy loop. It tracks 10 engines, captures live Google AI Mode grounding queries, audits pages across nine AEO categories, and provides element-level rewrite suggestions with evidence tiers. Users can compare verification runs against a baseline rather than rely on a single audit score.
Hi, Moose also lets users review and apply approved changes through its WordPress, Webflow, and Grav connections. WordPress users can preview surgical edits, use staging, promote changes to production, roll back a change, and review patch history. The platform never publishes changes without approval.
Its desktop model will not suit every team. Ahrefs Brand Radar and Searchable run in a browser, while Hi, Moose runs as native Windows and macOS software. For teams that value local data storage, on-device AI models, local backups, and credentials that stay on the device, that design provides a clear advantage. For teams that need a browser-only workflow, public API access, or client logins, either competitor may fit better.
For most small teams that need more than reports, Hi, Moose offers a wider path from AI search tracking to approved page changes at a lower entry price. It combines visibility tracking, page audits, content briefs and drafts, direct CMS publishing, agency reporting, and local-first controls without requiring a separate enterprise add-on.
Sources and research date
Researched August 2026
Every value comes from vendor pricing pages, public docs or a live account. Where a vendor does not publish a number, the cell says not published instead of an estimate. Plans change often. If a row is wrong, tell us and we will date the correction.
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